Advertising Law Tool Kit 13th Edition 2025

Be Prepared: Surviving an FTC Investigation 98-99
Be Prepared: State AG Inquiries 96-97
Be Prepared: Lanham Act Litigation 94-95
Website Accessibility Under the ADA and Local Laws 92-93
Understanding False Advertising Claims 90-91
Testimonials, Endorsements, and Customer Reviews 88-89
Terms and Conditions 86-87
Telemarketing and Texting 84-85
Sweepstakes and Contests 82-83
Spokesperson and Influencer Agreements 78-79
Social Media, Influencers, and Endorsements 76-77
Social Media and Photo Use 74-75
Social Media 72-73
Sale and Free Claims 70-71
Proposition 65 68-69
Product Safety and Recalls 66-67
Privacy and Data Security — State Privacy Laws 62-63
Payment Processing 60-61
Online Disclosures 58-59
Negative Option and Continuity Marketing 56-57
National Advertising Division 52-53
Mitigating Class Action Exposure 50-51
Marketing Technology 48-49
Marketing to Children 46-47
Marketing FDA-Regulated Products 44-45
Made in USA Claims 42-43
Lead Generation 40-41
Interest-Based Advertising 38-39
Green Claims 36-37
Fee Disclosures 34-35
Email Marketing 32-33
Domain Names, Cybersquatting, and UDRP 30-31
Cybersecurity 28-29
Countering Negative Media 26-27
Copyright Counseling and Protection 24-25
Commercial Co-Ventures 22-23
Charitable Fundraising Platforms 20-21
Brand Protection — Counterfeits 18-19
Affiliate Marketing 16-17
Advertising Disclaimers 14-15
Advertising Claim Substantiation 12-13
Advertising Agreements 10-11
Native Advertising 54-55

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