Advertising Law Tool Kit - Tenth Edition | 2022

18 / Venable Brand Protection — Counterfeits Brand owners face many challenges in relation to managing and protecting their brands in today’s global marketplace. These challenges include combating counterfeiting, preventing diversion of products into unauthorized sales channels, and stemming the distribution of “gray market” or “parallel import” goods. Marcella Ballard mballard@Venable.com +1 212.370.6289 Justin E. Pierce jepierce@Venable.com +1 202.344.4442 Meaghan H. Kent mhkent@Venable.com +1 202.344.4481 Roger A. Colaizzi rcolaizzi@Venable.com +1 202.344.8051 Linda J. Zirkelbach ljzirkelbach@Venable.com +1 202.344.4410